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Beans-farts link 'factual reality'
 It is a "factual reality" that beans make you break wind, says South Africa's advertising watchdog.
A TV advert for sweet onions showed a rugby player eating beans that made him smell "stinky". The advert claims that "with sweet onions there are no tears, no burn and definitely no stink".
| I kinda like chopped onions in my pinto beans, though I wouldn't ruin them with sweet onions. So where's the conflict? |
The country's Dry Bean Producers Organisation complained about the advert on the basis that the "stinky" charge was untrue.
| Did they use the same ad agency Phillip Morris used to use? |
However, the Advertising Standards Authority (ASA) farted them off has thrown out the charge, saying it is widely known that beans produce gas. "It plays on an objectively determinable factual reality which cannot be denied..." the ASA said on its website.
Posted by: Fred 2006-04-14 |
