Couric Throws NBC Into âStorm Watchâ
The tiny little bias queen with an ego worthy of Godzilla...
Syrupy âTodayâ hostess Katie Couric has pitched NBC into a âstorm watchâ with vicious infighting that threatens the success of the entire network. A Page One story in this weekâs issue of the respected Broadcasting & Cable magazine features a most unflattering photo of Couric with the blazing headline âStorm Watch at Today.â The magazine confirms what insiders have been revealing for months: Ratings for âToday,â NBCâs most profitable program, are stagnating, outpaced by growth at ABCâs "Good Morning America" and CBSâs once-moribund "The Early Show," not to mention the booming popularity of FNCâs "Fox and Friends" on cable. Couric, the Peackock networkâs princess, is blaming everyone but herself. One NBC insider told B&C, âThe fear is that whatâs happening at Today is the beginning of all the wheels coming off.â And these are big wheels. The magazine says âthe stakes are hugeâ because "Today" generates almost $500 million in revenue for NBC News, the divisionâs fattest cash cow.
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Posted by: .com 2004-02-27 |