Subway Gives Yet Another Non-Apology for Anti-American Kraut Franchises
EFL
An apparent effort by German Subway shops to bash the competition -- in this case, McDonald's -- may be backfiring. As part of the campaign to promote the movie "Super Size Me," so-called "nourishment diaries" that contain images offensive to Americans have been available in at least one German Subway store, according to the Center for Individual Freedom. One of the cartoon images depicts a giant cheeseburger crashing into twin skyscrapers. One of the people running away from the fiery (cartoon) ruins is wearing a cowboy hat.
The "food diaries" -- which encourage customers to record what they eat for 30 days -- are part of a German press kit for Morgan Spurlock's "Super Size Me" -- a movie about a man who gained weight after eating at McDonald's for 30 days straight. But the Center for Individual Freedom said the movie-promotion material is available to customers in at least one Munich Subway store. Subway bills itself as a healthier alternative to fast-food burgers. "The person who sent these materials to us has said very clearly that they were obtained at a Subway store in Munich," CFIF's Marshall Manson told CNSNews.com.
Posted by: Chris W. 2004-08-06 |