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University of Kansas students are being offered buttons spelling out their preferred gender pronouns
[DailyMail] - Library employees now sport the pins, with extras given to interested students- The buttons come in three versions: 'He him his,' ''She her hers' and, for people who don't identify themselves as male or female, 'They them theirs' - 'We encourage you to ask before assuming someone's gender' a sign reads - Buttons are part of the 'You Belong Here' marketing effort to lure undergrads - Libraries have reordered them at least once Poor Cousin to "almost twice." to keep up with demand" Lemme see here. For about $5.00 per button, maybe 1,000 buttons purchased. Let's say the purchased buttons are twice as "neat" to look at as those linked. So, for an initial investment of, say, $15,000 (includes artwork, public entity surcharge, processing, stupid slogan fee, etc.), somebody could create a high-school targeted marketing gimmick eventually picked up by International Press. Not a bad publicity ROI for someone so inclined and "lucky." Posted by: Blossom Unains5562 2016-12-29 |
| http://www.rantburg.com/poparticle.php?ID=477006 |