Brits Vote With Channel Selectors - BBC Ratings Freefall
EFL -
Viewing figures for the BBC's two main television channels have fallen to an all-time low in the week that the director general, Mark Thompson, announced swingeing cutbacks. BBC1's share of all television viewing is set to fall through the psychologically important 25 per cent barrier for the first time in the broadcaster's history, according to audience figures for this year up to 9 December. BBC2 has also seen its audience share plummet by almost 9 per cent over the same period. If these trends continue for the final three weeks of 2004, it will mean that for the first time less than 10 per cent of the television audience are tuning into BBC2 on average, while less than a quarter of viewers are watching BBC1.
The figures, which reflect the changing landscape of British television, show the combined audience share for BBC1 and BBC2 has fallen by almost 9 per cent since 2000. The decline, largely because of the rise of multi-channel viewing, has afflicted ITV1 even more severely than the BBC - since 2000 the channel's audience share has fallen 22 per cent to 22.8 per cent of all television viewers. In 2004, for the first time, multi-channel television has attracted higher overall viewing figures than either BBC1 or ITV1, with 26 per cent of the audience.
End the taxation without representation for non-leftists!
Posted by: Frank G 2004-12-14 |