Anheuser-Busch CEO FINALLY disavows Dylan Mulvaney Bud Light partnership and says 'it was not a campaign' after firm sent letter to retailers blaming an outside ad agency for approving it 'without management awareness' as sales crash 26%
[Daily Mail, where America gets its news] - Bosses of Anheuser-Busch claim that the partnership with Mulvaney was 'not a formal campaign or advertisement'
- Their former chief creative officer branded the decision to work with the trans influencer as a 'calamitous mistake'
- It comes as the company reported first-quarter earnings of $1.65billion, which topped Wall Street expectations
Posted by: Skidmark 2023-05-05 |