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Mark Cuban claims companies like Target, Bud Light going 'woke' is just 'good business'
[NYPOST] Billionaire "Shark Tank" star Mark Cuban said companies embracing "woke" ideology is just "good business," pushing back against those who say it’s adversely affecting their bottom lines.

In an interview with the Pittsburgh Post-Gazette on Sunday, the Dallas Mavericks owner spoke about the ongoing backlash against companies like Anheuser-Busch and the Target Corporation for promoting LGBTQ+ ideologies in their brands.

Since promoting what many consider "woke" agendas, both companies have suffered massive losses worth billions of dollars.

While experts and industry insiders have suggested that invoking politics led to this downturn, Cuban insisted that embracing wokeness is a positive trait.

"There is a reason almost all the top ten market cap companies in the US can be considered ’woke.’ It’s good business," he said.

Cuban explained, "Most CEOs have enough experience to know to just wait out the news cycle until they go to the next one."

Bud Light sales sink 24.4% as rival Modelo continues to gain share
[NYPOST] Bud Light sales continued to plunge as the nation’s No. 1 beer brand continues to lose share to runner-up Modelo Especial — but its sister brands are beginning to recover from the disastrous marketing partnership with Dylan Stench of Death Mulvaney
...the transexual influencer who single-handedly trashed a major American beer brand owned by a Belgian company, tainted Maybelline and Condé Nast, and then demanded that anybody who called him/her/it a man be arrested...
Sales of Bud Light dropped 24.4% in the week ended June 3 — slightly worse than the 23.9% decline over the previous week which had included steep discounting over the Memorial Day holiday weekend, according to data from Bump Williams Consulting and NielsonIQ.

Meanwhile,
...back at the barn, Bossy's udder had begun to ache...
Anheuser-Busch’s Michelob Ultra — the nation’s third-biggest brand by sales — turned positive for the first time in weeks with a 0.7% sales increase versus a 0.1% decline the previous week.

Elsewhere, Anheuser-Busch beers continued to drop, although at a slower rate.

The flagship Budweiser brand’s sales were down 7.8% vs. 8.5% while Natural Light’s sales were down 1.0% vs. a 1.5% decline and sales of Busch Light were were down 0.8% vs. a 3.0% decline over the same period.

Posted by: Fred 2023-06-14
http://www.rantburg.com/poparticle.php?ID=669820