Elon Musk will bring video-only feed to X in bid to take on TikTok and Instagram Reels
[NYPOST] Elon Musk’s X could soon unveil a feature putting it head-to-head with TikTok and Instagram Reels.
The company is prepping the launch of a feature where X users will be served a stream of videos — both short snippets and longer-form videos, depending on their interests, a source told The Post.
Sources at X described it as a way to highlight the video content that users are sharing and creating and organize it under one tab. A beta version is expected to be available to a select group of users later this summer.
Musk has wanted to launch an updated version of Vine, the former 10-second video app which was once integrated into Twitter, since he bought the social media platform in October 2022.
In April, Musk asked his 186 million followers whether he should bring back Vine and nearly 70% of respondents voted yes.
"Vine was taken into consideration with this," one source said of the decision to launch a video platform inside Twitter. "The goal is to bring back that cool video experience."
Posted by: Fred 2024-06-06 |