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Economy
The Twinkie: Will it return as a Mexican expat?
2012-11-20
[News.Yahoo] The announcement that Hostess Brands would shutter and liquidate its 33 bakeries -- including its Twinkie-making plant in Illinois -- sparked a fevered Boomer nostalgia ironically belied by the fact that it's been years since most people have bit into that impossibly long-lasting and sticky-sweet miracle of artificial confectionery. (Today, about 12 percent of US households buy Twinkies, down from 15 percent in 2004.)

But news that Twinkie bars are now selling at gold bar prices on eBay hints at opportunity: In fact, global firms are already lining up to bid on the iconic brand names -- Ding Dongs, Ho Ho's, Wonder Bread, Drake's -- in order to prepare many, if not all, for reissue.

The brands "most likely will be purchased by a competitor that will bolt the additional sales to a more efficient delivery system," David Pauker, a food industry restructuring specialist, tells Reuters. "The company itself won't survive."
Posted by:Fred

#10  It's over
Hostess Mediation Fails, Liquidation To Proceed; Furious Laid Off Workers Now Turn On Labor Union
For those who are going through withdrawal symptoms:
TWINKIE BAKE SET NEW IN BOX SEALED BAKE YOUR OWN TWINKIES HOSTESS
Posted by: tipper   2012-11-20 22:17  

#9  For a little balance, Bimbo has done a great job protecting the quality of my Thomas Original English muffins.
.
Posted by: TMI   2012-11-20 13:27  

#8  A business person from Brazil bought out a business in the US and a customer required the hiring of union people for the project the business was doing for them. The Brazilian owner said most of the American union people were good enough at what they did but they demanded way too much money, were fat, and were always complaining about everything way too much.
Posted by: Voldemort Grereth1352   2012-11-20 13:25  

#7  Frozen Al: no worms expected. Sorry. Every 1,000th Twinkie will be stuffed with cocaine to drive up sales! Sales will zoom!
Posted by: borgboy   2012-11-20 12:31  

#6  Watch for a BIMBO delivery truck coming your way soon! Try the "penguinos" - same as Hostess cupcakes.
Posted by: borgboy   2012-11-20 12:10  

#5  "Wasting away in Margaritaville"

Will each twinkie come with its own worm?
Posted by: Frozen Al   2012-11-20 09:58  

#4  Depends on whether those 'incentive' bonuses were for retention, performance, or negotiated part of contracts.
Posted by: Pappy   2012-11-20 08:46  

#3  It gets more surreal.
US Tries To Wrest Control Of Hostess Liquidation As Management Seeks To Pay $1.75 Million In "Incentive" Bonuses
Posted by: tipper   2012-11-20 05:18  

#2  Teamsters have already expressed interest in putting money into a deal. They are a serious part of the mix.
Posted by: Dale   2012-11-20 01:53  

#1  The brands "most likely will be purchased by a competitor that will bolt the additional sales to a more efficient delivery system," company that does not have a blood sucking leech of a union attached to it" David Pauker, a food industry restructuring specialist, tells Reuters. "The company itself won't survive."

There, fixed that.
Posted by: Lone Ranger   2012-11-20 01:43  

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