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Economy
Chinese group buys Israeli gaming company Playtika for $4.4 billion
2016-07-31
A Chinese consortium has acquired Israeli social games company Playtika from Caesars Interactive Entertainment online games unit for $4.4 billion in cash, the companies have announced. Based in Herzliya, US company Caesars acquired Playtika in 2011, for about $170 million.
Posted by:g(r)omgoru

#4  The default for Pokemon GO (which collects all sorts in interesting info) is to give it full access to your Google Docs account...
Unless you opt-OUT.
Posted by: CrazyFool   2016-07-31 19:43  

#3  Saw an interesting youtube about how Pokemon go could be used to get images inside buildings where Google Earth can't go.
Posted by: phil_b   2016-07-31 18:31  

#2  Playtika players use virtual currency that cannot be exchanged for real money but can spend money by purchasing items in the games.


Easy instant first step to gaming+gambling+iPhone tracking/text monitoring+'touch consumers' marketing and sales. What's the population? Even with only 10% penetration cheap at $4B.
Posted by: Skidmark   2016-07-31 16:23  

#1  $4.4B from $170M! Musta been reading about cattle futures gaming in the WSJ
Posted by: Frank G   2016-07-31 13:00  

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