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-Short Attention Span Theater-
Gore's next ride: The car that uses urine to save the planet
2009-10-15
MazdaÂ’s latest four-wheel-drive likes a wee drink.

The Mazda CX-7 uses a special man-made liquid similar to human urine to reduce emissions of oxides of nitrogen (NOx). The compound, called AdBlue, is a mixture of roughly one-third pure urea and two-thirds demineralised water.

It is already widely used in the trucking industry in Europe and Australia and is common in diesel cars in Europe, but Mazda is the first to use the technology on a passenger vehicle in Australia.

The technology, called selective catalyst reduction, involves injecting the urea-based liquid into the carÂ’s exhaust system to turn NOx emissions into harmless nitrogen and water.
Great. That explains some of the photos that make the rounds in email. But the part about the guy having to wear a pink tutu while doing it still escapes me.
The car also has a particulate filter to reduce the amount of soot emitted by the vehicle. Diesel vehicles are a double-edged sword when it comes to environmental impact.
Double edge sword? Well, maybe one edge is sharp and the other is fairly dull then.
They are more efficient than petrol engines, which means they emit less carbon dioxide, but they also pollute more.
And they're way less fun. And pollute more. And cost more than they should to run since the gas companies figured that people would pay the same price per gallon for less-refined fuel for a rudderless principle. Other than that, it makes perfect sense.
Particulate matter and NOx from diesel vehicles has been linked to a variety of health problems, including respiratory ailments and cancer.

For that reason, diesels donÂ’t rank highly on the GovernmentÂ’s Green Vehicle Guide for environmentally-friendly vehicles.

Regulatory authorities in Europe and the United States are planning to introduce strict new limits on diesel emissions in the future, which will eventually make the urea-based systems mandatory equipment on all cars.

The systems aren't mandatory in Australia, but Mazda is ensuring drivers toe the line with the environmentally-friendly technology.

To guard against forgetful drivers not filling its AdBlue tank, the Mazda CX-7 diesel will cut its maximum speed if the level of AdBlue falls below a certain level.

The car will not start if the AdBlue tank is empty. The 15.5-litre tank is mounted under the rear-floor of the CX-7 and Mazda recommends the task is undertaken by an authorised dealer as part of scheduled servicing.

A gauge and warning lamp warn the driver as the level drops. The AdBlue tank requires refilling every 20,000km and costs about $140 a refill, which works out to roughly $7 per 1000km.

The CX-7 diesel also carries a sticker price premium of almost $5000 over the Sports petrol model (although it also gets a leather interior, satellite navigation and a better stereo), which adds to its comparative running costs.
Whoops, there went a lot of its fuel cost competetive advantage!
The new diesel Mazda continues a trend by car makers to reduce CO2 emissions by introducing smaller, less powerful petrol engines and diesel powerplants.

Mazda, which has traded on its sporty image through its “zoom-zoom” advertising tag line, has forgone power for less thirst with the new CX-7.

The car was previously available only as a fuel-sucking, turbocharged petrol model, but the company has introduced a cheaper four-cylinder petrol version that uses almost 20 per cent less fuel.
Oh, so use 20% less fuel and you go from "fuel-sucking" to "miserly"? By whose math?
The diesel variant is even more frugal, using a third less fuel than the turbo. Mazda isnÂ’t the first car maker to turn to less powerful, more fuel-efficient engines in the past months.

AustraliaÂ’s top-selling car, the Holden Commodore, now comes with a smaller 3.0-litre V6, the smallest engine the car has used in 20 years.

Mazda Australia marketing manager Alastair Doak said customers were beginning to better understand the benefits of driving a diesel car in Australia.
Until Australia figures it out and jacks up the price of diesel, anyway.
“We have done a lot of market research on why people buy diesel and one of the things that attract people to it is technology, but also people understand that they are using less fuel and that environmental message is strong for those buyers,” he said.
Like Al Gore? Maybe he can use copies of his book to refill the AdBlue tank.
Posted by:gorb

#10  So if someone said "piss-off" it would have a literal meaning. Just hop in the Pissmobile and take off.
Posted by: JohnQC   2009-10-15 16:06  

#9  According to most people I know, and I only have to defer to their expert opinion, I'm a big bag of low quality meat, filled with fat, and, yes, full of piss. So, this means... I could become a major energy source! Acceptance! Recognition! Yeah! I love technology.
Posted by: anonymous5089   2009-10-15 16:06  

#8  I think that owners would sonn be pissed about their car.

Sorry couldn't resist.
Posted by: JFM   2009-10-15 12:28  

#7  The 15.5-litre tank is a mixture of roughly one-third pure urea and two-thirds demineralised water and costs about $140 a refill

Urea costs $0.15/lb. That comes out to $2.00 for the 13 lbs required. I suspect a substantial markup. And the car is likely to smell like a used kitty litter or Al Gore after a bender.
Posted by: ed   2009-10-15 09:13  

#6  Dude, that's wicked pissah..
Posted by: Raj   2009-10-15 07:58  

#5  Urine? If someone designed a car that ran on bullsh*t - well now, that would be something!
Posted by: GORT   2009-10-15 07:21  

#4  *happy sigh* I do love Rantburg!
Posted by: trailing wife   2009-10-15 07:21  

#3  Shouldn't it read AddYellow instead of AdBlue ?

If memory serves, if you have blue urine, its acute porphyria, a signal of several metobolic systems are malfunctioning, including the liver.
Posted by: Glairong McCoy7346   2009-10-15 06:00  

#2  Ummm, A "particulate Filter" will have to be changed regularly, adding to high maintenance costs now.
Posted by: Redneck Jim   2009-10-15 05:56  

#1  liquid similar to human urine to reduce emissions of oxides of nitrogen (NOx). The compound, called AdBlue, is a mixture of roughly one-third pure urea and two-thirds demineralised water.

If you were p1ssing one third pure urea, you'd need to book yourself into a dialysis clinic, because your kidneys are about to be wrecked.

Otherwise, natural gas powered vehicles have zero nitrogen emissions.
Posted by: phil_b   2009-10-15 02:58  

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