| Submit your comments on this article |
| -Short Attention Span Theater- |
| Ferrari F-150 - World's Fastest Pick-up Truck? |
| 2011-02-12 |
| h/t bayourenaissanceman Ferrari appears to have changed its mind about the name of its latest F1 race car after threat of a lawsuit yesterday by Ford. The Ferrari F150 is now being referred to as the Ferrari F150th Italia on a Ferrari website. Ford filed a lawsuit Wednesday asking a court for an injunction against Ferrari over the use of the F150 name for Ferrari's latest Formula 1 racecar, the automaker said. "F-150® is an established and important Ford trademark and the name of the best-seller in Ford’s F-Series, America’s best-selling trucks for 34 years and best-selling vehicles for 29 years," Ford said in a statement Wednesday. "Through extensive sales and advertising and exclusive use, Ford has earned invaluable goodwill in the F-150® trademark. That hard-won goodwill is seriously threatened by Ferrari’s adoption of 'F150'." Indeed, Ford claims, "when Ferrari announced the name of its race car as 'F150', Ford asked Ferrari to change the name. Ferrari did not respond in a timely manner, leaving Ford no choice but to take legal action to protect its important brand and trademark rights," the automaker said in a statement this afternoon. Ford p*ssed away some incredible advertising opportunities! |
| Posted by:Glenmore |
| #14 And when you finished driving your Ford F-150 jet truck make sure you wash it with a nice bucket of jet wash. |
| Posted by: badanov 2011-02-12 17:49 |
| #13 thx tu, for an erection lasting more than four hours..I'm consulting a physician. /actually, the truck cab shrouds the air intake poorly, and my own 5.4 liter V-8 takes off a helluva lot faster. (thanks for metering the freeway on-ramps, Caltrans!) |
| Posted by: Frank G 2011-02-12 17:14 |
| #12 Here ya go... |
| Posted by: tu3031 2011-02-12 16:35 |
| #11 Drop a RR Merlin V-12 in each one and meet me on Paradise Road for a drag race and settle this once and for all. |
| Posted by: Alaska Paul 2011-02-12 16:25 |
| #10 Drop a Ford engine in the Ferrari & let's see which goes further before becoming non-functional. |
| Posted by: Glenmore 2011-02-12 15:58 |
| #9 Drop a Ferrari engine into a Ford F150, and I'd buy one... |
| Posted by: Steve White 2011-02-12 14:03 |
| #8 Insularity, ignorance, and arrogance. I bet there are a lot of people on F1 discussion boards who just today discovered the fact that the Ford F-150 is the most famous truck in America. And yet they will be ridiculing us for being provincial. |
| Posted by: gromky 2011-02-12 13:16 |
| #7 F-150? Don't think I've heard of it. drink up ya bastids! |
| Posted by: Frank G 2011-02-12 13:08 |
| #6 Perhaps Ford could settle on the condition that Ferrari buys all its F-150 emblems from Ford? |
| Posted by: gorb 2011-02-12 13:01 |
| #5 An easy mistake to make. After all, Google only returns 70,300,000 hits for F-150. Hey, maybe they could call it the Ferrari Pinto. I don't think that one is taken. |
| Posted by: SteveS 2011-02-12 12:15 |
| #4 And Q-SHIP... |
| Posted by: tu3031 2011-02-12 11:54 |
| #3 Followed by BUFF... |
| Posted by: Pappy 2011-02-12 11:48 |
| #2 They next one will be named ARCLIGHT... |
| Posted by: tu3031 2011-02-12 11:43 |
| #1 Wow. Certain Rantburg regulars should avoid open flames after seeing this... |
| Posted by: PBMcL 2011-02-12 11:34 |