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-Signs, Portents, and the Weather-
Anheuser-Busch Finally Backs Away From Dylan Mulvaney, but Not Far Enough
2023-05-05
[PJMEDIA] With Bud Light sales down 26.1% from 2022 levels, Anheuser-Busch executives are finally starting to realize that the controversy over their making the fake female man of the hour, Dylan Stench of Death Mulvaney
...the transexual influencer who single-handedly trashed a major American beer brand owned by a Belgian company, tainted Maybelline and Condé Nast, and then demanded that anybody who called him/her/it a man be arrested...
, the face of the alleged beer brand is not going to blow over quickly or easily. And so only now, over a month after the news first broke that Mulvaney was now the front man for the Drag Queen of Beers, the beer giant has sent a letter to wholesalers in which it addresses the issue directly for the very first time. Will this make the trouble go away and restore Bud Light to its former preeminence? Unlikely.

The St. Louis Post-Dispatch reported Wednesday that Anheuser-Busch’s letter "was forwarded to retailers, bars, and restaurants by Grey Eagle, a Fenton-based company that distributes Anheuser-Busch products to a 14-county region around St. Louis." Anheuser-Busch didn’t apologize for bringing Mulvaney on or for siding with the Left in the culture war and fueling the demand that we all accept that men can become women. It did, however, do all it could to downplay the whole affair, stating: "This was one single can given to one social media influencer. It was not made for production or sale to the general public. This can is not a formal campaign or advertisement."
Posted by:Fred

#2  Beer Dong doesn't have the same flair.

I know Bud Woke is the...ugh...face of this ad campaign; wonder how the Woman's Nike and Maybeline customers are?
Posted by: swksvolFF   2023-05-05 13:11  

#1  Bud Lite was always bad beer wrapped in patriotism with a flavor of nostalgia. Overnight it it became bad woke beer. Craft beer that tastes better was what was stealing their share over time. The beer pong crew still bought the stuff because it was cheap and people that binge drink like the idea that it is a diet beverage. Basically, their market was immature people. There is nothing to recommend the product beyond some very well done marketing. This marketing move wrapped their marketing advantage around an oak tree. Boycotts are usually temporary, but I can’t see anything that would bring the previous buyers back to this lousy product.
Posted by: Super Hose   2023-05-05 12:23  

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