[Peggy Noonan] The dawn of the internet age was so exciting. I took my grade-school son, enthralled by Apple computers, to see Steve Jobs speak at a raucous convention in New York almost a quarter-century ago. What fervor there was. At a seminar out West 30 years ago I attended a lecture by young, wild-haired Nathan Myhrvold, then running Microsoft Research, who talked about what was happening: A new thing in history was being born.Apple & EveBut a small, funny detail always gave me pause and stayed with me. It was that from the beginning of the age its great symbol was the icon of what was becoming its greatest company, Apple. It was the boldly drawn apple with the bite taken out. Which made me think of Adam and Eve in the garden, Adam and Eve and the fall, at the beginning of the world. God told them not to eat the fruit of the tree, but the serpent told Eve no harm would come if she did, that she’d become like God, knowing all. That’s why he doesn’t want you to have it, the serpent said: You’ll be his equal. So she took the fruit and ate, she gave to Adam who also ate, and the eyes of both were opened, and for the first time they knew shame. When God rebuked them, Adam blamed Eve and Eve blamed the serpent. They were banished from the garden into the broken world we inhabit.
You can experience the Old Testament story as myth, literature, truth-poem or literal truth, but however you understand it its meaning is clear. It is about human pride and ambition. Tim Keller thought it an example of man’s old-fashioned will to power. St. Augustine said it was a story of pride: "And what is pride but the craving for undue exaltation?"