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-Short Attention Span Theater-

Meghan Markle appoints herself CEO of American Riviera Orchard after she was unable to find candidate: report

2024-12-03

[NY Post] A higher assessment of her abilities, or nobody stoopid enough to take on her bullshit?
After an arduous search for the CEO of American Riviera Orchard, Meghan Markle has landed on the perfect candidate: herself.

The Duchess of Sussex, 43, has appointed herself as the CEO of her lifestyle brand, which has yet to be released, after struggling to find a suitable candidate for the role, the Daily Mail reports.

Markle had been interviewing prospective employees for months, the outlet adds, after announcing the brand’s impending launch earlier this year.

But in August, it emerged that the "Suits" alum was "struggling" to find a suitable candidate for the position.

"She is the CEO of American Riviera Orchard," a source told the outlet’s columnist, Richard Eden. In April, a source told the outlet, "The initial CEO search has not panned out so far."

The former actress unveiled her new business venture in March. But nine months later, there’s still no release date or information about the products that customers can expect to be up for sale.

According to the outlet, the struggle in appointing a CEO has been largely due to ongoing negotiations with Netflix about a partnership with American Riviera Orchard.

"This is something new for Netflix," an insider told the outlet. "It would run the lifestyle business with Meghan, developing products as spinoffs from her show. If a partnership is agreed, it’s likely that Netflix would install its own CEO to run operations."

The Post has reached out to Markle’s reps for comment.

Markle has faced a slew of ongoing trademark troubles while trying to get her company off the ground, prompting her to last week request a three-month extension from the US Patent and Trademark Office to secure a trademark for the brand.
Meghan, Duchess of Sussex, sitting in a white chair, participating in The Archewell Foundation Parents' Summit on Mental Wellness in the Digital Age during World Mental Health Day Festival 2023

Posted by:Frank G

#4 A human non-interest story. A soporific for insomniacs.

Posted by: JohnQC 2024-12-03 17:10

#3 As I understand it, she wanted to call it American Riviera but didn't do her research. Surprising, no?
NY Post:
The former actress’ extension request comes just one month after American Riviera Orchard was slapped with yet another trademark snafu.

Rival lifestyle brand Harry & David filed a protest against Markle’s lifestyle brand, claiming the name is far too similar to its “Royal Riviera” product line.

The US Patent and Trademark Office received a protest filing on Oct. 31 from US-based premium food and gift retailer Harry & David, documents obtained by The Post show.

The Duchess of Sussex, 43, has faced a slew of ongoing trademark troubles since announcing the brand’s impending launch in March. American Riviera Orchard

The company’s “Royal Riviera” trademark is currently registered to the brand’s pear gift baskets, which are grown in Oregon. Markle’s team declined to comment at the time.

And in September, the mom of two’s trademark application was refused by the USPTO, who warned that businesses cannot trademark geographical locations.

The brand’s name is a sweet nod to Santa Barbara, Calif., where Markle resides with her husband, Prince Harry, and their two children.

Posted by: Frank G 2024-12-03 14:33

#2 American. Riviera. Orchard.
She throw a dictionary or something? Rolls off the tongue like Dorian.

Can't condense it to ARO without potential copyright issues either.

And you just know how insufferable she is.

All in all, another Netflix money launder scheme.

Posted by: swksvolFF 2024-12-03 13:56

#1 I hear Kamala is available.

Posted by: Procopius2k 2024-12-03 11:45

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