Article

2022-02-19 -Land of the Free

'It shoots just like mom and dad's gun': Weapons manufacturer unveils AR-15 for KIDS - called JR-15 - that is 20% smaller and weighs just 2.3lbs

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Posted by Skidmark 2022-02-19 00:07|| || Front Page|| [11 views ] Top

#1 No weapon ever jumped up and started shooting people.

It is ONLY the person using it that is to blame.

Banning or ridiculing based on looks is just political theatrics.

How About Locking Up The Crazies when they are reported as dangerous, for a 72 Mental eval and hold?

But the Liberals, Socialist, and Democrats likely see doing so, as impacting their voter rolls.

Posted by NN2N1 2022-02-19 05:29|| 2022-02-19 05:29|| Front Page Top

#2 BTW: I initially thought this was a masked BB article. ☺

Posted by NN2N1 2022-02-19 05:30|| 2022-02-19 05:30|| Front Page Top

#3 But the Liberals, Socialist, and Democrats likely see doing so, as impacting their voter rolls.

It's all theater cause for them, the dead still vote, even former independents and republicans, reliably Democrat.

Posted by Procopius2k 2022-02-19 06:40|| 2022-02-19 06:40|| Front Page Top

#4 An Illinois gun manufacturer has unveiled an AR-15 style rifle for children it has called the JR-15 and marketed it with the tag line 'It operates just like mom and dad's gun.'

Smells like shite. $5 says everyone working there wears kakis and ray-bans.

Posted by swksvolFF 2022-02-19 10:00|| 2022-02-19 10:00|| Front Page Top

#5 ^Ever completed the paperwork and legal process to become a gun manufacturer? I didn't think so...

Posted by M. Murcek 2022-02-19 10:03|| 2022-02-19 10:03|| Front Page Top

#6 Yeah, not suspicious at all.

Posted by swksvolFF 2022-02-19 10:11|| 2022-02-19 10:11|| Front Page Top

#7 Ever completed the paperwork and legal process to become a gun manufacturer? I didn't think so...

How much money for a basic manufacturing process using used equipment to manufacture a moderate, passable quality item like this? Suppose there was some "good coaching" in the front office aspect if you will.

It stinks, right on down to the advertising graphic style, of a product market more concerned with newspaper articles.

Posted by swksvolFF 2022-02-19 10:33|| 2022-02-19 10:33|| Front Page Top

#8 I prefer the M&P AR 15-22.

Posted by The Walking Unvaxed 2022-02-19 10:36|| 2022-02-19 10:36|| Front Page Top

#9 Have a Colt SP-01 from 1982. Built a tactical / hog gun in 6.8 SPC with a 24" barrel on a DPMS lower. Built a Gen-1 BRN-180 on and Anderson lower. They are all great fun / very useful.

If you aren't on the MSR train, you are part of the problem...

Posted by M. Murcek 2022-02-19 10:39|| 2022-02-19 10:39|| Front Page Top

#10 Someone is awful upset over this. You got a kid who wants one and you don't want them to have it? You think it's an anti-gun play disguised as a legit product? Roll out some evidence, if you have any...

Posted by M. Murcek 2022-02-19 10:44|| 2022-02-19 10:44|| Front Page Top

#11 ^ If it's a bad deal for the 2A, I'd like to be the first to know...

Posted by M. Murcek 2022-02-19 10:45|| 2022-02-19 10:45|| Front Page Top

#12 This niche sales point has been filled since forever in both function and style; everything about this item is provocation.

Posted by swksvolFF 2022-02-19 10:52|| 2022-02-19 10:52|| Front Page Top

#13 https://en.wikipedia.org/wiki/Remington_MSR

Posted by The Walking Unvaxed 2022-02-19 10:54|| 2022-02-19 10:54|| Front Page Top

#14 Sorry. Those cute little collectible Winchester and Marlin squirrel guns are not this. The current excellent .22s from Savage, Henry and Mossberg are not this. Somebody is totally immersed in the "eeeevil black rifle" propaganda, seems to me.

Posted by M. Murcek 2022-02-19 10:56|| 2022-02-19 10:56|| Front Page Top

#15 If I had a son or daughter who was getting into shooting, I'd love to buy them a POF or LMT high-end MSR that they could learn on and then treasure and pass on or trade up as they grew. The idea that one maker is all the market needs is absurd. It's definitely not capitalist thinking.

Posted by M. Murcek 2022-02-19 11:00|| 2022-02-19 11:00|| Front Page Top

#16 I should probably be rubbed out because I build some rifles myself that I could buy off the rack. (Sorta, kinda, mebbe) After all, "that niche is filled..."

Posted by M. Murcek 2022-02-19 11:04|| 2022-02-19 11:04|| Front Page Top

#17 As for the niche. There are dozens of makers of every MSR component. Barrels. Uppers. Lowers. Gas systems. Calibers. Triggers. Bolts. Etc. Lots of choices that combine in an astronomical number of ways. Actually more choices than there are in a deck of 52 cards dealt as 5 card p0ker hands.

Some niche...

Posted by M. Murcek 2022-02-19 11:17|| 2022-02-19 11:17|| Front Page Top

#18 Heaven forbid we should ever have such granular control over the makeup of our elected officials.

Posted by M. Murcek 2022-02-19 11:19|| 2022-02-19 11:19|| Front Page Top

#19 I teach 4-H kids to shoot rifles, and my wife and I have AR-15s for our own use, so I've got some relevant experience. There may be a role for this, depending. The biggest problem I have is finding rifles that are small enough and light enough for youngsters, but still accurate (I teach target shooting). Right now I use a mix of '60s to '80s vintage Anschutz imports and heavily modified Ruger 10/22s.

This may be worth a look, with the following caveats:
- Unknown manufacturer with no track record for quality or company longevity, and probably no distribution or support network
- The actual barrel is only 7.5" long, with an extension tube to avoid NFA limits. Which does not speak well for accuracy.
- The trigger is 'mil-spec' which also doesn't speak well for accuracy in youth hands. Since it's all scaled down, you're not going to get drop-in trigger upgrades or parts
- No specs for minimum length-of-pull or 'length of reach' from pistol grip to trigger face. These are crucial dimensions for young shooters.

Regardless, if one shows up at a LGS, I'll arrange for one of my kids to try it out.

I'll enjoy the leftist heads exploding regardless. Is there more clear evidence that it's a religion, than yet another .22LR plinker being a sign of the end of world?

Posted by Nero 2022-02-19 12:20|| 2022-02-19 12:20|| Front Page Top

#20 When you are selling a product which people want to ban, the last thing you do is directly advertise to children. Hence, this DM article.

Posted by swksvolFF 2022-02-19 12:26|| 2022-02-19 12:26|| Front Page Top

#21 Grew up shooting Winchester Model 52s and Anschutz in 50 yd. matches. Big heavy rifles. Not a problem for a kid doing prone or maybe kneeling. Offhand, not so much.

Posted by M. Murcek 2022-02-19 12:26|| 2022-02-19 12:26|| Front Page Top

#22 Oh, we need to kowtow to Daily Beast and DM. That will buy us some good will. Did you vote for Bidet too?

Posted by M. Murcek 2022-02-19 12:28|| 2022-02-19 12:28|| Front Page Top

#23 Some people just come out and say "I'm going to hit myself in the head with this hammer until you agree with me."

I'd feel sorry for you. But I won't.

Posted by M. Murcek 2022-02-19 12:31|| 2022-02-19 12:31|| Front Page Top

#24 M, I teach three position to kids as young as eight. I have some old model 52s, we're selling them to buy air rifles, at least when I can get said air rifles (out of stock, like everything...)

Posted by Nero 2022-02-19 12:33|| 2022-02-19 12:33|| Front Page Top

#25 Now that I'm a big boy, the Model 52 is fun. It's actually almost as heavy as my Class F rifle. It made quite an impression when I was 12 years old.

Posted by M. Murcek 2022-02-19 12:40|| 2022-02-19 12:40|| Front Page Top

#26 Remember the 52s and similar like Remington 513T and H&R 12 were intended as trainers for the M1 and M14, which are no lightweights. I shoot an M1A and like the weight, little kids not so much.

Posted by Nero 2022-02-19 12:43|| 2022-02-19 12:43|| Front Page Top

#27 I have an M1A scout, I like it a lot. Handled a Nero Omen when it first came out and said "Man, that's a chunk of hardware!" I will always remember shooting a very clapped out M1 Garand on a friend's back yard 100 yd range. We just passed it hand to hand and everyone was shooting through the same ragged hole in the middle of the target. It made me feel good about basic shooting skills.

Posted by M. Murcek 2022-02-19 12:52|| 2022-02-19 12:52|| Front Page Top

#28 Got a DSA SA-58 pistol too. It's all of 18 inches long and still a heavy chunk of steel. Recoil isn't bad. It's no target gun. It's a .308 pistol.

Posted by M. Murcek 2022-02-19 12:53|| 2022-02-19 12:53|| Front Page Top

#29 ^ Now. That's a niche gun...

Posted by M. Murcek 2022-02-19 12:55|| 2022-02-19 12:55|| Front Page Top

#30 Someone grinding his teeth right now thinking about how all this talk is bad for gun rights...

Posted by M. Murcek 2022-02-19 13:00|| 2022-02-19 13:00|| Front Page Top

#31 "Liberal newspapers are hating on us! Boo Hoo..."

Posted by M. Murcek 2022-02-19 13:04|| 2022-02-19 13:04|| Front Page Top

#32 Oh, we need to kowtow to Daily Beast and DM. That will buy us some good will. Did you vote for Bidet too?

Oh, I think it has been established this is a daring advertising campaign. And with modern voting technology, for all I know...

There are also a number of indications of a big gun control push planned for the SOTU. SHOT was what a month ago, this is dated 18th, and goes out of its way to mention Sandy Hook, which ties in nicely with the Remington case. Advertising to Children is how cigarettes got hammered, how additional taxes on soda because obesity happened.

Starter Rifle
Low Strength/Physically Challenged Rifle
Skunk Gun
Compact Vehicle/ATV Ranch Gun
Point-Defense Weapon

Ton of reasons.

And for what I know, DM picked out the most controversial ad, maybe not even official. I also know from the last two years especially the baddies are looking for reasons and optics are important.

Posted by swksvolFF 2022-02-19 13:46|| 2022-02-19 13:46|| Front Page Top

#33 Spoken by a guy who gets the willies when somebody in khakis and sunglasses walks by.

Please.

Posted by M. Murcek 2022-02-19 14:08|| 2022-02-19 14:08|| Front Page Top

#34 Wait. I assumed "guy." What are your pronouns?

Posted by M. Murcek 2022-02-19 14:20|| 2022-02-19 14:20|| Front Page Top

#35 And yeah, Kid's First Rifle is a singular purchase which marketing targeted children too small of stature to properly carry a regular AR around and if it gets dropped its their furniture not personal finely tuned optics and beside switching back and forth between .22 and personal caliber is time which could be better spent at the range for a rifle which will likely be outgrown in a few years and a Ruger 10/22 compact just isn't cool enough, is a very specific market.

"Hey kid, you too can be tacti-cool, just like your dad!"

Posted by swksvolFF 2022-02-19 14:22|| 2022-02-19 14:22|| Front Page Top

#36 The fact that it is giving your mangina a cramp is a plus to my mind.

Posted by M. Murcek 2022-02-19 14:23|| 2022-02-19 14:23|| Front Page Top

#37 BT F'n W, Bubbi. Lots of little kids smoke. Advertising has nothing to do with it.

Posted by M. Murcek 2022-02-19 14:31|| 2022-02-19 14:31|| Front Page Top

#38 Go be retromingent somewhere else...

Posted by M. Murcek 2022-02-19 14:47|| 2022-02-19 14:47|| Front Page Top

#39 The DM story is pretty much a rewrite of this Fast Company piece. FC is yet another knee jerk leftist rag for wannabe entrepreneurs.

The gun's logo is likely troll bait trying for exactly this response as an alternative to a real marketing budget. The firearm itself looks like a legit attempt to supply a market need, how successfully remains to be seen.

Posted by Nero 2022-02-19 14:47|| 2022-02-19 14:47|| Front Page Top

#40 So, they write it for an anti-gun audience. And weak-kneed sister here sucks it up.

We deserve better company.

Posted by M. Murcek 2022-02-19 15:05|| 2022-02-19 15:05|| Front Page Top

#41 I'm going to buy one and find a youth shooting club to donate it to.

Posted by M. Murcek 2022-02-19 15:06|| 2022-02-19 15:06|| Front Page Top

#42 Ohhh. Khakis. He wet himself...

Posted by M. Murcek 2022-02-19 15:08|| 2022-02-19 15:08|| Front Page Top

#43 The gun's logo is likely troll bait trying for exactly this response as an alternative to a real marketing budget. The firearm itself looks like a legit attempt to supply a market need, how successfully remains to be seen.

Exactly. Except the marketing costs were passed onto the Firearm Community Reputation. When I was of age, I remember my father and I visiting a car lot, obviously shopping for me. The salesman made it a point to approach my father and establish that relationship before addressing me. This ad goes straight to the kid, bypassing that courtesy.

22LR semi is a go to platform out here, especially for that stinky striped critter walking around the house at high noon like it has been on a 3-day bender; what we call our Skunk Gun, for appropriate size critter of that size. Might be a good snake gun for those on horseback, loaded with shot. It is appropriate for both the beginner, youth, and elderly. Mags are easier and faster to change out than barrel fed. Places for furniture, like a flashlight. I'm curious the price.

The baddies are out, actively looking for these things since before Zimmerman.

Posted by swksvolFF 2022-02-19 15:59|| 2022-02-19 15:59|| Front Page Top

#44 And yeah, high-speed low-drag is fine when making good decisions.

Posted by swksvolFF 2022-02-19 16:00|| 2022-02-19 16:00|| Front Page Top

#45 Throw on a scope and I'm on paper at 200 yards.

Posted by Slappy 2022-02-19 16:37|| 2022-02-19 16:37|| Front Page Top

#46 If I bow and scrape enough, they will let me pretend I still have rights.

You aren't the least bit embarrassed arguing that way, are you?

Posted by M. Murcek 2022-02-19 16:38|| 2022-02-19 16:38|| Front Page Top

#47 The subject here is the appropriateness of an advertisement as proportional to the seriousness of the product. There is a line which narrows as this seriousness increases.

I, too, thought it a Bee type headline. Then I read into it and would have not given 3 seconds in real life to the ad. But nothing draws the eye of the critic like a competitor. In this case, a culture competitor. Stepping on that line, which I think the JR-15 ad did, and crossing that line, I don't think they did. DM, whose customers are nominally not Firearm Culture but Karens and Professional Opinionators, saw that step on the line and is more than happy to place an opinion piece under their name.

To be fair, I am not the target of such an advertisement. It is a pander to those who can afford to purchase a new firearm for a youth not yet physically able to haul a full size version. It targets the Dad who, having his shirt tugged and kid say, "I want one so I can be like you!", sticks his hands in his kakis, and beams with pride.

And nothing provokes the ire of a competitor than pandering, is it auto unlocks all the built biases and a field of pre-built straw men without much effort. It doesn't require the work and thought of a convincing op-ed, it is meant to rally those already on board, especially the passive followers.

The original State Farm Jake commercial had a touch of seriousness in it, even if a bit tongue in cheek, because it showed you can make a claim 24 hours a day. The new ones suck because they pander to a group of people who are nobody but think they will be treated in the same class of professional athletes.

Small business, and especially small manufacturers, are the innovators and niche market providers - an AR style dedicated .22LR at half the weight and a fraction of the size begin there. A 22 TCM pistol carbine will come from there. If a person wants a chainsaw bayonet to mock the media, they make them. Customization, flare, moral patches, that's them. We need more of it.

There is, contrary to belief, such a thing as bad advertising. Imagine if you will a beer company advertising their 0% ABV drink to teenagers so they too can hang out with the adults. Then something happens, intoxication related injuries or worse, the lawyers only need to point at the ads and blame them.

Is it right? No. But guess what, Booze Inc. gets hammered because their brand advocates such behavior.

Being a serious product, firearms should only be advertised to such responsible people. Find me the advertisement which has a twelve year old on a riding lawnmower.

The Professional Tattoo people would have self-policed such an ad; in fact it makes me wonder if a fellow booth renter or quality control was like, "Dude?!" and JR-15 was like, "Wutever Bruh. Selling stuff here."

And if that is the case, as ambassador to the biggest stage in the USA, knowing the industry is constantly infiltrated by Gotchya Agents up to and including members of the US Congress, they fucked up and should expect nothing less than a doxx. I can respect the fuck it let them come, but then there it is too, but that is right there in the same grocery aisle of Meal Team 6 doing open rifle carry into The Norms' Safe Spaces, coffee shops and shopping boxes, and I don't see how that positively changes ideas towards, "Yeah, teach the young how to respect and operated tools and perform in sports which are inherently dangerous so that the activity is respected and thus less dangerous." circle.

Posted by swksvolFF 2022-02-19 21:19|| 2022-02-19 21:19|| Front Page Top

#48 It isn't bowing or scraping or wetting pants, natch, which is the motivation. It is the proper appraisal and action, reaction to the current market.

To the uninitiated, check out Appleseed Project as how to properly guide and teach our young how to properly approach Tools of Significance. Also, FFA, 4-H, so forth on how to use tools properly.

Posted by swksvolFF 2022-02-19 21:27|| 2022-02-19 21:27|| Front Page Top

#49 And, by the way:

But disagreeing with the gummint might get you bad press at DM or other liberal rags. At least one commenter here gets a tummy ache from that.

Because our rant fillith' over, I guess, here is the full discussion. If you find inconsistencies or other flags please, I am here. Do your research, you will find me most defiantly against The Message for the last two years, and, at your appraisal, fairly neutral.

Copy on perceived spill-over.

Posted by swksvolFF 2022-02-19 21:35|| 2022-02-19 21:35|| Front Page Top

#50 *It did occur to me, while out working ye olde 7day work week:

Those of you with the skill of firearm training: would something like this platform help an ol' boy like me learn to shoot using only the off-hand?

Posted by swksvolFF 2022-02-19 21:45|| 2022-02-19 21:45|| Front Page Top

#51 **shout out to all y'all who had to piss their pants, whatever reason.

Its funny two days after.

Posted by swksvolFF 2022-02-19 22:08|| 2022-02-19 22:08|| Front Page Top

#52 Ah'm confused. What are y'all arguin' about, again?

Posted by Merrick Ferret 2022-02-19 22:32|| 2022-02-19 22:32|| Front Page Top

#53 Watching BBall vs Fresno St and checking in...53 comments? Really? Wow

Posted by Frank G 2022-02-19 22:48|| 2022-02-19 22:48|| Front Page Top

#54 Sorry.
Deliveries myself.

Posted by swksvolFF 2022-02-19 22:54|| 2022-02-19 22:54|| Front Page Top

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